IKKS x Leveled — Leveled

IKKS

Supporting the relaunch of an iconic brand, rebuilding desirability
in France

In the context of new ownership and renewed leadership in France, IKKS selected us to support its PR and influence strategy at a key moment in the brand’s trajectory. Our role is clear: to help restore visibility, modernity, and relevance within the French fashion landscape.

Our mission focuses on supporting the brand’s renewed momentum around its women’s and men’s collections, by building a consistent and contemporary editorial presence aligned with its core DNA: urban, elegant, and free-spirited.

The objective is twofold: to reaffirm IKKS’ identity while supporting its connection with a new generation of audiences.

This collaboration is part of an important strategic phase for the brand, driven by new leadership and a renewed ambition: to rebuild visibility, strengthen brand perception, and reactivate desirability in France.

Media relations, influence,
repositioning, visibility.

With IKKS, we are supporting a brand relaunch with structure, timing, and a strong understanding of fashion territories.